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TikTok Grants Users Power to Decrease AI-Generated Media in Timelines

The platform is rolling out a updated setting that permits them to lessen the amount of AI-created videos appearing in their timelines. This step comes as the service announced that it now features in excess of 1 billion content made with AI.

Pilot Phase and Launch

The new functionality is undergoing trials over the following weeks before a widespread release. This advancement coincides with a rise in AI content, driven by emerging AI video creators.

AI Proliferation Online

Studies have shown that almost one in 10 of the fastest-growing video streams on a popular video site primarily display clips produced artificially. A significant portion of this content is considered low-quality AI content, a label for substandard, bulk-generated content that is frequently nonsensical or bizarre.

Our research shows that a lot of users enjoy content produced via AI tools, ranging from digital art to science explainers, and we aim to offer the community the option to see more or less of that, according to their own choices,” commented a platform representative.

AI on the Platform

The service shared that there are now 1.3 billion videos on its app identified as artificially created. In total, in excess of 100 m videos are added to the service every day, making clips made by AI a minor percentage of its complete catalog.

Customizing Your Feed

Users will be able to limit or boost the level of artificial media they see by using the “manage topic” feature in the app and choosing the AI content topic. Further subjects that can already be modified under the filter encompass news, clothing, aesthetics, and dance.

Content Labeling and Policies

The platform’s policies oblige users to identify lifelike artificially created content, and it prohibits harmful AI impersonations of public figures or critical incidents. Any believable AI-generated clip that is not labeled can be removed under its community policies.

In addition, the app will henceforth attach an artificially created label to content created with its own AI tools, or flagged by an industry-wide initiative for spotting content made by AI. This measure is intended to deter users from seeking to evade the disclosure requirement.

Responsible AI Funding

The platform is also launching a two million dollar awareness program for experts and organizations to produce learning resources about using AI responsibly. This program will assist charitable organizations focused on teaching coding and technology.

Moderation Strategy

TikTok has justified its moderation strategy, amid discussion over intentions to lay off hundreds of content moderators in Britain. It is planning to eliminate a significant number of roles in its content moderation department in its British office, with trade unions and online safety experts voicing alarm that people are being substituted by automated systems.

A senior executive explained that people-led review would continue to be important, but AI can protect employees by filtering out the most graphic content before it is viewed by staff. The platform announced a 76% decrease in disturbing and violent content seen by content reviewers over the past year due to reliance on its AI tools.

It is vital to integrate humans and technology to keep the platform safe,” she said. “We’ll have people as integral to the approach, but we additionally believe it’s very important to minimize viewing of dangerous material as quickly as possible, which is where a significant AI assistance is proving valuable work at speed.”
The writer

Leslie Smith

A tech journalist with over a decade of experience covering AI, cybersecurity, and consumer electronics across Europe.

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